We live in a world that is full of data. This is truly the Information Age. People can ask Google virtually anything and get accurate answers. There are websites on multitudes of subjects, and specialist blogs and videos abound.  The word Artificial Intelligence (AI)...
The Internet has become our main source of information, services, and products so unsurprisingly, websites have become very important for any serious company. When it comes to creating a beautiful and easy-to-use website, WordPress has a big role. It is the most popular and simplest way to...
The coronavirus pandemic has changed the world in 2020 in many different ways. When the dastardly virus arrived, no one knew how severe it would be, yet nearly a year later we are still living with it and its consequences. Many of us have lost our jobs...
During the early days of email, users could perform basic things like checking mail, composing, sending, and saving a draft. However, many changes were introduced, especially to Gmail, which allows users to customize different functions. Some of the new features often go unnoticed, but several Gmail tricks...
Today more and more people are considering making the change to solar power. The energy generated from the sun is one of the cleanest sources of energy available. As solar power is highly adaptable for use in both residential homes and commercial buildings, the solar energy market...
The age of smartphones has completely changed the way we consume media. As expected, it has also opened up many new avenues of marketing. The abundance of apps has made ad placement much more efficient and convenient. With all that said, is SMS marketing still an effective...
Divi is perhaps one of the most popular WordPress themes. It is a magnificent multi-purpose theme that was created by one of the leading WordPress theme shops, Elegant Themes. In this theme review, we will take a deeper look at Divi, its features, and understand what the...
A sales strategy refers to a plan that has been documented, and which is used to sell your product to target buyers in a way that differentiates your business from that of your competitors. This strategy is supposed to lay down clear objectives and guide your sales...
Email marketing is one of the popular digital marketing tactics used by various companies from different industries. Among these methods, email marketing has the highest return of investment of 3800% which means that for every $1 spent on an email campaign, the average return of investment is...
Considering that technology is everywhere and everyone is using it, ensuring that you have an online presence is vital in order for your business to grow. Having your own website is an essential part of marketing, although this simply alone does not necessarily mean that you will...